for WEDVIBES.MEDIA Editorial
production team @wed_vibes
Venue @chateau_de_villette
Dresses @shop_cinq
Photographer @antonovakseniya
Videographer @vovka_kozubskyi
Model @llllyolya
Stylist @evgeniadragun
MUAH @alesiasolo.co
As part of the fashion collaboration between WedVibes media and the conceptual bridal brand CINQ, I took charge of editing the campaign videos.
At the time, I was the Creative Director at WEDVIBES, and I was immediately inspired by the energy and aesthetic of the footage created by the team. Working with the original footage, BTS material and iPhone content, I focused on translating that energy into the final film and building a cohesive visual narrative through editing.
The goal was straightforward but ambitious – to shift the visual language away from classic bridal aesthetics and push it into a raw anti-bride direction. Less polished, with a heavy VHS/8mm film vibe, tension, raw energy. I cut several formats, from short reels to the main promo film that was broadcasted right on Times Square in New York.
...film that was broadcasted right on Times Square in New York.
watch the full concept with music for NYTM ↓